Leadership Training – A Drill Bit or a Hole? Which Do You Want?
A drill bit or a hole?
Last year over one million people bought a ¼ inch drill bit. But not a single buyer wanted a ¼ inch drill bit. What they wanted was a ¼ inch hole. Many speakers forget that what clients want isn’t necessarily a great speaker but rather a great speech. They want a speech full of positive outcomes that will help the audience deal with challenges and changes successfully. Sure, audiences want a good speaker in the same way that do-it-yourself shoppers want a sharp and reliable drill bit. But it is always the outcomes i.e. the results are what audiences and meeting planners want most. If you want a speaker or trainer that understands that the real need of your meeting is to get better outcomes, better practice management and profit, healthcare leadership training and better customer service. Call Tim Durkin 972-523-5151.
Last year over 1 million people in this country bought one of these…a ¼ inch drill bit yet not a single person who bought one, really wanted one. What they wanted was one of these (show hole). Speakers and trainers are a little like drill bits. What you want for your meeting and training needs isn’t necessarily the person but what the person can do for your staff. What tangible results they can deliver for your organization. As for speakers, sure you want a good one, a sharp one, one that can do the job. But what you really want and what you really need is a speaker and trainer who can give you:
- Leadership training
- Management development
- Better medical practice management
- Great customer service training
- Tips on how to handle toxic employees
All leading towards:
- Better patient outcomes
- Better patient compliance
- More efficient and productive employees
- Improved patient retention
- And of course more profit
I understand the difference between a drill bit and the outcome…the hole. I’ll deliver practical and implementable tools tips and techniques that you can use right away. Techniques that will stick, techniques that will change the way you and your people operate as an organization. Fresh insights, fresh perspectives fresh solutions. Ask me about my iron clad guarantee. Tim Durkin is an expert in healthcare leadership training.
